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In 2014, the UCI updated its rules regarding the Track Hour Record, with the unveiling of the single classification Unified Hour Record. This sparked a surge of renewed interest amongst athletes looking to stamp their legacy on what is regarded as the most tortuous sixty minutes in all of cycling.... More
Not everyone has a wind tunnel. We do. We call it the Win Tunnel. More
One week after confirming her form at the Pan-American Cyclocross Championship, held on the relative home turf of Midland, Ontario, Maghalie Rochette pulled the Canadian championship jersey onto her torso. More
To Boost or not to Boost, that is the question! These days, hub spacing can be a confusing topic. We can help. More
Change, it has been noted, does not occur in a vacuum. Change is a dynamic force, a reaction to shifting needs. Once change occurs, the scene is then set for more changes to be enacted. More
This is Chuck Teixeira. He’s one of our lead engineers, and is the living embodiment of the phrase “born on wheels.” Maybe not actually born on wheels, but real damn close. More
The best rides are never easy. The best trails often require some serious bushwhacking. The same could be said of the quest to develop our Traverse wheels... More
This sleek and handsome pair of hoops is our CLX32 wheelset. A subtly aerodynamic rim that outperforms many deeper… More
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